The opioid crisis in Canada is worsening, resulting in increased homelessness and crime rates in Victoria, according to a concerned resident. The crisis, exacerbated by the ongoing pandemic, burdens local health and social services. Efforts to address the crisis must go beyond harm reduction and include measures to actively reduce the problem. The root of the crisis can be traced back to potentially misleading marketing by drug manufacturers. Resolution requires a comprehensive approach, including prevention of homelessness, improved mental health services, public safety measures, and reduction in drug supply and demand. Collaboration among stakeholders is crucial. Ultimately, prevention and sustainable solutions are key to combating the crisis.